Monday, August 3, 2009

All Eggs in One Basket – Are You Kidding Me!!!

A recent article on banking was released regarding a strategy Commercial banks may adopt to determine who will make a good credit card customer. No longer will your credit score determine who gets the prize credit card but now let’s see how much money you have in our wonderful bank vaults.

Are you kidding ME!!! Let me see if I can grasp this thought process through my non bank owner mind. You want me to take all my hard earned money, place it into your bank thus giving you access to do more of your wise and profitable projects like sub-prime lending. In return you are going to give me a credit card with outrageous interest fees in exchange for the use. Consequently, continue a lifestyle of living on credit and beyond my means. WOW!

Now I will admit I am not a rocket scientist nor am I banker but does this sound like wise money management to anyone except the guy in the big office making all the money. I must admit when I shift and jump over to the other side of the desk it sounds like a sound idea. But then again I am not at all concerned about the customer, their lifestyle, their future, nor their assets being safe. I am merely focused on my bottom line and how I can generate income for my bank and shareholders. No, I don’t want to give people who don’t make payments on time more credit. Nor do I want to give little Sally who has very little cash savings any credit. I certainly don’t care about Mr. Small Business Owner who used the credit card to keep the company flowing between invoice payments. Who cares that Mr. Small Business could not possible keep a large balance in his account because he uses the cash to actually run the business – what a concept!

We are entering into a new era and how we function, do business, and run our financial affairs is going to have to change. Each family and business owner is going to have to look at their individual situations and make tailored plans that will meet the needs of short and long term goals.

Does it make sense to put all your eggs in one basket or better yet all your resources into one bank. In my opinion diversification has always been the best strategy for hedging against bad times and the poor business decisions of others. Today people are going to have to search for ways to get outside the box and develop strategies to meet their needs and objectives. If this makes you nervous or overwhelmed then stop trying to do it yourself. Look to find people who can help solve your problem. In other words, look to build a team with people who are strong in areas where you are weak. If you build houses and you are the best builder in the world then focus on building. But you had better pray and find someone who is as good at business strategy as you are at building houses or your future at building could be shorter then you plan.

Yes, the news may make you sick to your stomach or even temp you to yell at the announcer. In the end big bank presidents and big corporate owners can make decisions that could have a negative affect on your business and lifestyle. However, there is always a way of escape which means you can always find a way legally to get the job done. It will probably take some uneasy adjustments, perhaps a budget, and good partnerships. But you can do it!

This is not the first shift the American economy has gone through since the first day the boat landed. The World just keeps making the necessary adjustments and the people who move make the money the people who wait serve those who moved.